Real Estate Project Showroom. An interactive investment catalog for a residential developer _
A residential developer partnered with KraftCode to create an intuitive, web-based showroom for apartment selection. The platform features 3D visualizations, a site map, filtering tools, and CRM integration—streamlining sales and enhancing the customer experience.
KraftCode’s Role in the Project
Our team was invited to design and develop an interactive, web-based solution that streamlines the apartment selection process for potential buyers. Through close collaboration with the client’s sales and marketing teams, we ensured real functional value throughout the sales funnel.
Our involvement spanned business analysis, UX design, and technical implementation, resulting in a seamless, engaging user experience and a powerful sales tool for the developer.
Key Areas of Support
Intuitive User Interface Design: Crafted a user-friendly layout with an interactive site map and engaging 3D visualizations, allowing users to explore available apartments.
Advanced Apartment Filtering: Developed a robust filtering system, enabling clients to search by key parameters such as floor, size, number of rooms, and view orientation.
Integration with Sales Processes: Implemented a contact form directly connected to the developer’s CRM, ensuring quick follow-up on leads and inquiries.
Deployment & Testing Support: Assisted throughout QA and deployment phases to ensure a flawless launch and reliable system performance.
Project Results
Enhanced Client Experience: The platform empowers clients with a self-service tool to browse and filter apartments, improving engagement and satisfaction.
Streamlined Sales Processes: Integration with the sales team’s workflow accelerates lead capture and shortens the sales cycle.
Improved Presentation of Projects: High-quality 3D visualizations and an interactive map elevate the perceived value of the real estate offerings.
Scalability for Future Developments: The modular architecture enables easy expansion to new projects or additional features.
Business Benefits for the Developer’s Clients
Visual & Interactive Experience: Realistic 3D views and site maps make apartment selection more engaging and transparent.
Faster Decision-Making: Advanced filtering tools help clients quickly narrow down their options and find the perfect apartment.
Seamless Inquiry Process: Integrated forms enable direct contact with the sales team, ensuring timely responses.
Reliable, High-Performance Platform: A modern solution that supports the developer’s business growth and enhances customer trust.
Quote
KraftCode delivered a solution that has transformed how we present our investments. The interactive showroom has become an essential tool for both our sales team and clients, helping us stand out in a competitive market.
Client name and surname are confidential , Head of marketing department
